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MARKETING Current Program and Course Description Information:
The Marketing program is designed to fulfill the needs of both students who intend to explore careers in marketing related fields as well as those students who are presently in business who desire to supplement their work experience. Terras Marketing curriculum includes retail and industrial sales, sales management, advertising, public relations, buying, and marketing research. The faculty has identified the following Learning Outcomes for all graduates: Demonstrate the ability to use an understanding of marketing to effectively integrate that knowledge into the management of business. Understand the importance of sales and management of sales teams within a business organization. Demonstrate knowledge of the impact of technology in the modern business world. Manage the marketing, financial, legal, and global aspects of running a business. POTENTIAL OCCUPATIONS: Retail Management Representative Mortgage Placer *Free download of
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